Design of a transformative social innovation model for agroindustries: the case of solanum tuberosum in Zipaquirá Cundinamarca

DISEÑO DE UN MODELO DE INNOVACIÓN SOCIAL TRANSFORMATIVA PARA LAS AGROINDUSTRIAS: CASO SOLANUM TUBEROSUM EN ZIPAQUIRÁ CUNDINAMARCA

The municipality of Zipaquirá is characterized for being a territory of great economic importance in the department of Cundinamarca, due to the richness of its natural resources, which provide a prosperous environment for agricultural production. In the particular case, the municipality is catalogued for being one of the largest producers of potato (Solanum tuberosum) in its different varieties.  This situation has given rise to social, economic and environmental problems.  Given that the population presents social inequality, generated by the commercialization of its products below the real prices.

Considering its extensive and diversified agricultural production system, compared to other municipalities in the region, there has been a significant increase in the commercialization and use of agrochemicals. This trend has had a negative impact on both the economy of small producers and the municipality's environmental resources, including water, soils, and local flora and fauna. Taking into account these problems, analyses were carried out with the objective of proposing solutions to the potato-growing sector, in collaboration with transformative social innovation and the multilevel perspective (MLP).

The research began with the development of the characterization instrument that includes the variables of the model with direct impact on the sector. In collaboration with the Secretary of Rural Development and Environment of Zipaquirá, surveys were carried out with potato growers. These responses, of a qualitative nature, were analyzed with the help of NVIVO software. The results of this study highlight the strong interrelationship between the three fundamental variables of the transformative social innovation project: landscape, niche and regime. This comprehensive approach provides a complete and deep understanding of the sector.

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